In partnership with New Socks Media and the team at Milton Keynes Arts Centre we led a rejuvenated visual identity alongside a fresh brand strategy and marketing collateral.
After several key workshops we co-delivered the refreshed website and visual identity to include an updated and expanded colour palette, refined typography and new organic cut-out shapes. This new addition to identity, helps communicate the charity’s creativity, honesty and hands-on approach to delivering their work. They are playful, random and intentionally abstract in their nature.
The new scheme was rolled out in Spring 2023 and has already seen increased engagement online and better performing donation drive for the Arts Centre’s fundraising campaigns.
Photography by Chris Henley